The Three Ps Associated With Purchasing Wine

purchasing wine

The Three Ps Associated With Purchasing Wine

According to, women drink almost 57% of wine as opposed to other drinks. Most people think that it is not at all difficult to select a bottle of wine; however, it has also been observed that most of them end up taking the wrong decision. If you purchase the wrong bottle of wine, it is obvious that it is going to be wasted completely. The three Ps that are associated with purchasing wine include price, preference, and pairing. It is crucial that you consider all these tips when you are visiting the local wine merchants.

The price

The price, which you are either interested in paying or not paying for a particular wine bottle is one of the most important factors, which is responsible for determining whether the wine that you have selected is appropriate for you. You can no longer purchase a bottle of good wine for $30 currently. If you consider the market scenario currently, there are numerous wine bottles, which are available for only $15 and some are known to cost less than that as well. Therefore, you can be assured that you do not have to pay a huge amount of money for experimenting with all the different kinds of wines, which are available. Decent wine merchants are responsible for providing you with a number of suggestions as soon as you state the price range.


There is no denying the fact that each and every person has a particular preference and they are known to change frequently. For most people, the kind of wine that they prefer changes in accordance with the person with whom they are drinking or the food that they are eating. For instance, if you love hosting happy hours together, you can choose red wines and safe white wines.

People who do not love drinking the heavy bodied wines, you can offer them a glass of Pinot Noirs and Merlot. These normally belong to the bottles of red wines. If your guest is interested in choosing a white wine, you can also offer a glass of Gewurztraminer.

However, if you are interested in experimenting with the new kinds of wines, you have the option of talking with your Sokolin Wine Merchants. You can be assured that they are going to provide enough recommendations and help you find the best bottle of wine.


Most people have the habit of choosing their wine on basis of the dinner or lunch that they are having. If you are also one amongst them, you have to consider the ingredients that will be present within your food. If it is red or white meat or you are using dried or fresh herbs for cooking your meal, you need to decide in the appropriate manner before choosing your wine. The kind of foods that you are eating is known to play a huge role in the kind of wine that you are going to choose.


It is crucial that you keep the tips that have been mentioned above on your mind. The three Ps are going to help you choose an ideal wine bottle for yourself as well as your guests.