Harris Scott, Food Finds Asia | Those days are gone when we have to walk a mile to talk with someone. Thanks to social media platforms such as Facebook, Twitter, Snapchat, Tumblr etc. now with just one click we can connect with anyone in the whole world. One of these platforms is Instagram which allows you not only to connect with just a few friends, but with the mass. Here are the top SEO secrets that you should absolutely follow in order to attract a huge number of followers and advertise your brand.
- Using Instagram business tools to promote your brand
One of the best ways to advertise your brand is by using Instagram business tools. First, you have to make sure you are posting relevant content periodically in order to connect with as many people as possible. This will be your first target. After that comes paid advertisement. But it is best if you use the tools that are specifically designed for businesses. One such tool is Simply Measured. It will help you improve your performance by letting you know more about your audiences and their Instagram behaviors. Another Instagram tool that you can easily use is Vibbi.
- Using hashtags
This is one of the most popular ways to use Instagram for marketing. The hashtag trends are now used by almost all major social media platforms because all of them know about their significance today. Instagram is not a Search engine like Google or Bing, but still, you can search hashtags on Instagram. You have to search for hashtags that are relevant to your business. You can add as many hashtags as possible to your content. Use tools like Keyhole that let you track hashtags on Instagram.
- Holding Instagram contests
This is one of the unique ways to improve SEO of your Instagram account. Instagram users love contests. They regularly participated in these contests in large numbers. It’s human nature to desire free gifts that can be earned by competing in a contest. But don’t think that you are wasting or giving away money by giving free gifts. You should give such gifts that are going to promote your brand or business in a direct or indirect way. There are many types of Instagram contests that you can hold. For instance, the best comments will win a prize when you post a promotional picture. This way you can get hundreds of new followers for Instagram.
- Partnering with a non-profit or charity organization
This is one of the easiest ways to get attention of the target audience. People love and care for charity causes. They support organizations that are doing something which is valuable to the society. That does not mean that you have to connect with those organizations directly. You can always help them with indirect methods such as raising funds or sending your employees to show your support.
You should closely follow all the tips given above and make sure you do a lot of online research to know what your competitors are doing. With a little luck, you will be able to use all these tricks to promote your business and will be getting ahead in your game.
Author Bio: Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings.